About Under Armour
It started with a simple plan to make a superior T-shirt. A shirt that provided compression and wicked perspiration off your skin rather than absorb it. A shirt that worked with your body to regulate temperature and enhance performance.
Founded in 1996 by former University of Maryland football player Kevin Plank, Under Armour is the originator of performance apparel – gear engineered to keep athletes cool, dry and light throughout the course of a game, practice or workout. The technology behind Under Armour’s diverse product assortment for men, women and youth is complex, but the program for reaping the benefits is simple: wear HeatGear® when it’s hot, ColdGear® when it’s cold, and AllSeasonGear® between the extremes.
Under Armour’s mission is to provide the world with technically advanced products engineered with our superior fabric construction, exclusive moisture management, and proven innovation. Every Under Armour product is doing something for you; it’s making you better.
Under Armour is worn by leading AFL footballers, as well as many EPL, NBA and NFL teams in the USA. Under Armour provided outfits for the USA team in the 2010 Vancouver Winter Olympics.
A selection of products are available for sale at Positive Fit in Mandurah. If you are serious about your sport or training, or just serious about your comfort, try Under Amour.
